Style of consulting
There are a wide variety of skills and tasks needed to build a crowdfunding campaign, and as such, there is not a one-size-fits-all consultant. Let us describe what happens when we work as your campaign manager.
We work side-by-side with you— as a partner, advocate, and team member— in achieving your success in your fundraising goals. We help facilitate, manage, and direct areas of the campaign like branding and message (video, campaign content, social media, etc.), evaluating and setting achievable funding goals, team management, press/blogs/social media, and finding strategic partnerships. We’ll look at some similar projects who have done it before you. What worked for them? What can you do better?
We will work with you to see where your strengths and weaknesses are in your project’s crowdfunding campaign, then strengthen these areas and fill in the gaps. We are the glue, the facilitators for success, and by working with you and others on your team, we are able to make one kick-ass crowdfunding campaign together.
Nifer working with Thomas Lundbaek of LUMBOS.com
Crowdfunding campaigns are about so much more than contributions and rewards. Crowdfunding is about doing something together that would have been impossible to do on your own. The people who back your project want to feel as if they made a difference. They want to feel as if they tangibly made an idea succeed. As such, we want to help project creators tell their story and to connect you with potential backers who believe in your project.
Nifer Kilakila has been an active member of the crowdfunding community since 2010. Over the past six years, she has developed a roadmap for success: researching best practices, watching hundreds of campaign videos, interviewing successful campaign creators, and backing more than one hundred projects on Kickstarter, Indiegogo, Patreon, and several other platforms. Nifer launched Goal Vaulting as a crowdfunding consulting business in the Spring of 2013. To date, we have helped our clients raise over a half a million dollars.
Prior to this venture, Nifer worked in fundraising for non-profits for 6 years. Three of those years she helped raise money for KQED’s Major Donor Program, The Signal Society, who’s yearly funding goal was just over $2M. Nifer has also been organizing and creating a number of other creative projects over the last decade, one of which is co-founding and helping run Balsa Man for a number of years, as well as owning and operating a retail arts business, NifNaks, for a little over 5 years.
One major characteristic that sets Goal Vaulting apart from a traditional marketing agency, is that Nifer is a Cultural Creative — she understands the language of creativity, community, and connection. It is our job to find creative ways to work client’s network, to inspire them, and to connect with them emotionally. We work hand & hand with our clients to leverage their particular skills, network, and resources to create a winning team and strategy.
Photo courtesy Phil Newell